food and diet

From the website: Children are vulnerable to advertising. They are less able than adults to fully understand that the purpose of advertising is not to inform but to persuade, and to ultimately sell a product. Studies show that children are much more likely to want to eat food that comes in branded packaging than food with no branding – even if it is the same product. A study of 3 to 5 year olds showed that over 75{4dd43735419885e2296c717ac798d5bb3483a708b4c1340b99a8b965668bd4df} of children preferred French fries in McDonalds branded wrapping, compared to the just over...

In this event at the CI World Congress, 12 children were asked to choose the contents of their lunch box from a range of healthy and unhealthy options. The results speak for themselves. You can visit the Consumer International website here: http://www.consumersinternational.org/

Louise Baur, Professor of the Discipline of Paediatrics & Child Health at the University of Sydney and Consultant Paediatrician at The Children’s Hospital at Westmead, says that parents are struggling to be heard over the bombardment of marketing aimed at their children. From the article: "Every week, in my weight management clinics at the hospital, I see parents who are trying their very hardest to look after the health of their kids" says Professor Baur. "By now, everyone has heard the alarming childhood obesity statistics. Parents are...